Making a difference in the fight against breast cancer
Making a Difference in the World, Uncategorized August 31st, 2009
I recently received an email for which I had to do a double take upon reading. It’s about a man who after losing his wife to breast cancer decided he was going to do his part. Determined man with a neat story. Read on and please it pass on to others:
I wanted this project to be on your radar for any coverage of someone / business making a big difference. Here’s a story about what one man is doing to fight breast cancer: Cleavage Creek wines.
Don’t let the name throw you off. Cleavage Creek is owned by Budge Brown who lost his wife of 48 years to breast cancer. Mr. Brown obtained the Cleavage Creek label after deciding that he wanted to fight the disease and raise awareness so that others would not suffer as his wife had. Budge Brown released his first Cleavage Creek wines on October 15, 2007. His second wine release took place on October 4th, 2008. Cleavage Creek wines have won numerous awards in international, national, and regional competitions - 22 medals won thus far in 2009. These are seriously good wines doing seriously good work. The next release of new wines will be on October 1st, 2009.
Dedicated to fighting breast cancer, Brown and Cleavage Creek donate 10% of gross wine sales to breast cancer research. At least 10% was the original commitment. Brown have far exceeded that number, reaching deep into his own pocks to bolster the contributions made by Cleavage Creek. Over $55,800 has been contributed to efforts to fight breast cancer. Most recently, Cleavage Creek has funded a new Integrative Oncology Research Center for breast cancer at Bastyr University.(see below for details)
On each bottle of Cleavage Creek is the image of a breast cancer survivor — her story is told at the Cleavage Creek website. www.CleavageCreek.com Carson Daly’s mom Pattie Daly Caruso appeared on 2 bottles of Cleavage Creek wines in 2007. Former Entertainment Tonight producer Noreen Fraser will be on the next release this October. These ladies are not paid to do this, but they lend their time and experiences to our efforts. A total of 20 breast cancer survivors will have appeared on the Budge Brown era of Cleavage Creek wines as of this October.
In a time when about all we hear news wise is negative, this is a wonderfully positive story — amazing what one determined 76 year old man can do!
Here’s the story:
Tim Richardson is an inspirational speaker who speaks about how giving increases employee morale, lowers employee turnover, increases customer loyalty and creates higher profits for Fortune 500 companies. He is founder of the Bill Walter Melanoma Research Fund. For more information on Tim, go towww.TimRichardson.com
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